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In this episode, I sit down with Don Peebles III, Chief Operation Officer of The Peebles Corporation, the largest Black-owned real estate development company in America. We dive into his origin story: growing up at the dinner table learning cap rates before long division, being thrown into the family business from day one, and building his own credibility inside one of the most respected development companies in the country.

This episode explains how the Peebles Corporation has built a four-decade track record across major cities by targeting both ends of the market, ultra-luxury and affirmative housing, while competitors chase the middle. Don breaks down the story behind the Bath Club, one of Miami Beach's most historic private clubs and now a cornerstone of the Peebles portfolio. He also gets into why off-market relationships are the only deals worth doing, what the next generation of real estate development looks like, and the mindset that has kept Peebles Corporation at the top for over 40 years.

This episode reveals what it looks like when legacy, credibility, and the right market thesis compound across generations.

• Why Peebles Corporation targets both ends of the barbell, ultra-luxury and affordable housing, and why chasing the middle is a losing strategy

   

• The full story of how the Bath Club was transformed from excluding Black and Jewish members to becoming one of the corporation's most prized assets, now approaching its 100th year

   

• Why the Bath Club's 12-seat omakase restaurant may be on the verge of a Michelin star

   

• How nearly 5,000 affordable units could define Peebles Corporation's next chapter and why affordability should be a stepping stone to ownership, not a permanent destination

   

• The way Peebles Corporation wins deals by approaching sellers directly and never touching a marketed listing

   

• Why information is more valuable than money and how transparency with partners is the foundation of every long-term relationship in this business

   

• How AI is reshaping the skills that matter in real estate and why interpersonal ability now outranks technical knowledge for the next generation of developers

Watch the full episode on YouTube, and listen on Spotify and Apple.

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